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When I Was Your Age (Or Even Younger)
‘Way back in the Dark Ages, when I was a sophomore in high
school, eons before personal computers and the Internet,
some friends and I sat down and decided to create our own
newspaper, a semi-underground publication that we called The
Waterfountain. The official school newspaper bored the pants
off us (and everyone else who read it), and the clique who
ran it didn’t want any input from, how did they put it
again? Oh yes: “a bunch of damn hippies”. So, keeping this
appellation in mind, we decided we could do better. A lot
better.
We got access to a mimeograph (or “ditto”) machine to
produce our copies, gathered a cadre of writers and artists,
and off we went. For an underground paper, we were pretty
tame. Most of our articles were fairly mild opinion pieces
about matters affecting the school, reviews of bands and
albums (produced on vinyl, no less!) that we liked, Warhol-esque
artwork, spoof advice columns and horoscopes. Occasionally
we’d publish a piece on the Vietnam War or some other
subject of interest, but the short stories and poems we
solicited from the student body at large were far more
popular.
Mimeographs, as you may know if you’re an old fart like me,
are basically a cylindrical drum with a crank handle or an
electric motor (we had to make do with the manual crank
model). The images to be copied, whether writing, typed copy
or drawn illustrations, are created by transferring the
image to a special waxed tissue paper stencil. The resulting
stencil with the reverse image is mounted on the drum of the
machine. As the crank is turned, the stencil is coated with
a fluid that allows the image to be transferred to a sheet
of blank paper that is pulled under the drum by the rotation
of the mechanism. Each stencil was good for between one to
two hundred copies, depending on the quality of the
mimeograph sheets used. (More details on how
mimeographs work.)
Armed with a manual typewriter, a box of “ditto” stencils, a
ream of paper and a stapler, we would gather on a Saturday
at Betsy Baird’s house. Betsy was our Editor-in-Chief (after
all, her parent owned the ditto machine). First we did our
layout, making sure that page five would actually follow
page four in the final product. Laying a newsletter out
manually is more complicated than you’d think, not the
automated process done for you by MS Publisher or some other
desktop publishing program. For a sixteen page newsletter
(four sheets of 8.5” x 11” paper, printed on both sides and
folded in half), the layout goes: first sheet front, back
cover/front cover; first sheet back, page 2/page 15; second
sheet front, page 14/page 3; second sheet back, page 4/page
13; third sheet front, page 12/page 5; third sheet back,
page 6/page 11; fourth sheet front, page 10/page 7; fourth
sheet back, page 8/page 9. We’d figure out how to make
everything fit, then type, write, draw and trace until we
got the stencils created. Then we’d each take a turn at
cranking the machine until we had churned out a hundred
copies (being careful not to smudge the pages, an easy thing
to do before the copying fluid dried). The copies were
hand-collated; we placed the four piles of 100 sheets each
in the middle of the table, and picked up one sheet from
each pile, assembling them in the proper order. Then came
stapling and folding, and voila! we were done. Each editor
took a stack of the finished newspaper to sell at school the
following Monday at ten cents (only one thin dime!) per
copy.
As I said previously, we were only semi-underground, and
barely controversial. We made sure that the first copy of
each edition was delivered directly to the Principal (who
even adorned the cover of one Christmas issue in a Santa hat
and beard), thus assuring that our little collection of
literary and artistic gems was sanctioned by the
powers-that-be. Each issue sold out in a matter of hours,
and it took only two or three issues to drive the school
paper completely out of business. In our second year of
production, we even got access to different colored stencil
sheets, enabling us to create issues with three or four
colors of inks, along with the occasional issue done in a
paper color other than white, such as the Halloween issue we
did on orange paper. We never made a lot of money from all
our efforts, just enough to cover the cost of materials (and
a couple of six packs of soda and some chips for the monthly
publishing day gathering), but we had a lot of fun, and got
a certain amount of fame for being “those guys who do the
underground paper”. All of which was good for the ego.
Now to the point (you just knew there was a point to all of
this, didn’t you?). What’s being done with the Stumblebum
website and so many others today is analogous to what my
friends and I did with The Waterfountain over thirty years
ago. Someone sees a need, or a market niche, or an
opportunity, and creates a product in response. Stumblebum
is vastly more sophisticated than Waterfountain ever was,
not only in media, format and layout, though these are only
relatively unimportant technological improvements, but also
in concept and content. Which is as it should be; our little
mimeographed newspaper was created to serve an audience of
high school students, who, no matter their opinion of
themselves, were a group of teenagers in a rural New England
area. Stumblebum has the potential to serve a minimum target
audience of thousands who are interested in a variety of
subjects ranging from comic books to music to movies and
more. I thought it was important, and perhaps even
interesting, to point out that the basic idea didn’t spring
out full-blown from the god-head of the Internet, but has
its roots in newsletters, newspapers and pamphlets dating
back not just to my high school days, but literally back to
the invention of the printing press and moveable type, which
made mass production of the printed word possible.
Communication is an important factor of education. My father
used to say that you can’t enslave an educated man. And even
though the primary purpose of Stumblebum is entertainment,
it is also a medium of information and communication.
I look back at The Waterfountain and I’m amazed at the
changes that have taken place over the past thirty-odd
years. I look forward to see what will happen in the next
thirty-odd.
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